a4uexpo 2012 3

Facebook are announcing a new feature expected to be a search engine

Facebook have been fighting with Google for as long as we can remember to be the cool brand. They’ve tried commercials with chairs, they’ve tried making sponsored stories their premium service to brands but they still haven’t gotten over the hump.
All this is set to change within the next few minutes or so when Facebook announce a new feature, which if rumours are to be believed will be a search engine-type service.

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a4uexpo 2012 3

Upset with Instagram photos no longer showing on Twitter? Easy fix found

Facebook ruined Instagram! Or at least some would say. You may have seen that when you post from Instagram and share to Twitter, it no longer shows up on your Twitter feed as a photo. It’s now just a cold link and doesn’t populate your photo feed either. Most disappointing!
When I have a photo I want to share, I post it on to Instagram and then use the auto-share functions to get it on my Facebook and Twitter. When I found out the functionality was going, I had to find an answer.

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a4uexpo 2012 3

How can social networks increase your conversions?

More and more we are seeing that online social networks are beginning to reflect networks which have formed in reality. In real life networks the most successful and fruitful business relationships (and relationships in general) are those which have been introduced via social referral.

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a4uexpo 2012 3

A dash of TV marketing with a twist of social media – Christmas ads in the digital age

It’s that time of year again. Yes with Christmas around the corner, companies go into marketing overdrive and we see an array of effective Christmas adverts crop up every year, all of which aim to get us in the Christmas spirit.
One of the things that makes Christmas marketing so different nowadays is the fact that social media can play a big part in aiding the Christmas marketing process with a number of companies having a strong presence on Facebook and Twitter. This means that as well as having the advert we have all come to know and love, we have a further drive when we log into our social networks.

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