a4uexpo 2012 3

Integration of Facebook in iOS6 will give the social network new life

Facebook. Can you live without it? Can you even avoid it? The truth is, there is a new trend for “Facebook apathy” out there amongst the general public. Though there will always be those who oppose what is popular but this discontent is growing, particularly after the timeline update.
It then has to be seen as a masterstroke by Facebook to get iOS integration because when the very same thing happened with Twitter last year in iOS 5, monthly signups to the social network increased by 25%. An even better stat is that 47% of photos uploaded on Twitter are from an iOS device. Why did this happen? The barriers to entry were as simple as owning an iPhone or iPad.

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a4uexpo 2012 3

Top tips for portraying the right image on Twitter

The beauty of social media is that your presence and identity what you intend it to be. Unlike real life you can selectively share information; if you are having a bad hair day passersby in the street will be aware but your twitter followers need never know, unless you decide to upload a candid snap of the disastrous look they would be none the wiser.
This is the true beauty as you can strategically share parts of your life and persona opposed to the whole package; if you intend to use your profile for business purposes you need not divulge information about your social activities or relationship woes and vice versa.

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a4uexpo 2012 3

Social media tools

The right tools for the right tasks: how to find good social media tools
The idiom goes “bad workers always blame their tools”. Yet you wouldn’t use a 1980’s PC tower, so you shouldn’t use an outdated social media tool either. So if you find yourself blaming your tools over and over again then you need to learn the skills to find the right tools. By utilising some very basic principles you should be able to find a number of social media tools that should solve almost all of your everyday tasks. Some of these techniques you may already use and others you may never thought of using, yet all of them can be used to find the extension or program that you really need.

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